Luton Airport has become one of the first airports in the world to introduce “holographic people” to make announcements.
In something straight out of Star Trek, the holographic people nicknamed Holly and Graham, are freestanding recorded holograms which make announcements at security including reminding passengers what they can and can’t take onboard international flights.
Luckily, unlike in Star Trek, the holograms haven’t worked out how to wander around the terminal, but their main advantage is they never go off message – simply repeating the same recorded video over and over all day.
With the successful initial introduction, the airport is hoping to expand on the project and add the holograms all around the terminal which in theory should reduce queues and give passengers consistent and precise information to many frequently asked questions.
The BBC has a video of the holograms in action:
2 Comments
Imagine being stuck in the airport for hours with the unstoppable holograms repeating their message, over and over and over.
Good point Su – it would be enough to send you running to the duty free…! Actually I’m not sure which side the duty free is on, so maybe that isn’t their master plan.
I used to work somewhere with a repeating advert that went on all day, and although it was 100 yards away I soooo nearly made it “malfunction” on many occasions. Maybe they need to make them motion sensitive.